As customers, you understand that the true benefits of Himalayan Goji Juice are attributable to the berry's unique bioactive molecules called Lycium barbarum polysaccharides (LBPs). Numerous published studies have shown that goji's LBPs act as master molecules in the body and that, synergized together, they serve as directors and carriers of the instructions that cells use to communicate with each other. Improved cell-to-cell communication can have a powerful and positive effect on the immune system.

Goji also has an impressive antioxidant function, but not one that can be measured in a test tube. That's because the LBPs themselves are not antioxidant, but studies have demonstrated that they can dramatically increase the body's production of its three most potent antioxidants, superoxide dismutase (SOD), catalase (CAT) and glutathione peroxidase (GSH-Px). We believe that the body's own antioxidants can do the job better than any dietary antioxidant, and certainly better than one that never gets out of your G.I. tract, FreeLife is the only company that has standardised the LBPs in every serving of Himalayan Goji Juice. You can confirm all of the benefits of these remarkable polysaccharides by going to www.pubmed.org, typing in Lycium barbarum (the Latin name for goji) and reviewing the test results for yourselves.

FreeLife knows goji better than anyone. We created the category, we Were the first to identify the LBPs as the source of goji's health-giving abilities, and we spent nearly a decade designing our proprietary Spectral Signature Process to assure consistent potency, purity and authenticity in every bottle. So we say, let others brag about their TAC/ORAC numbers. Himalayan Goji Juice is about results!

By,
Rick Handel
FreeLife Chief Product Officer
Scientist